Top Adaptogen Brands to Watch in 2026 – A UK & USA Wellness Guide
Introduction – the rise of adaptogens and functional mushrooms
The past few years have seen functional mushrooms and adaptogens leap from fringe health shops into mainstream wellness culture in both Europe and the United Kingdom and across the United States. Industry reports describe how functional mushrooms are recognised as superfoods and their popularity is rising among health‑conscious consumers. Adaptogenic mushrooms are even finding their way into beverages such as mushroom coffee, reflecting a broader shift toward intentional, health‑oriented habits.
But what exactly are adaptogens? Adaptogens are herbs, roots or mushrooms that may help the body respond to stress and maintain balance. In order to be considered an adaptogen they must be non‑toxic at normal doses, support the body’s ability to cope with stress and help it return to a stable state. Examples include ashwagandha, ginseng and medicinal mushrooms like reishi and lion’s mane. While these ingredients have been used for centuries in Ayurvedic and traditional Chinese medicine, modern clinical evidence is still limited. Readers should therefore treat adaptogens as supportive foods rather than cures and consult a healthcare professional before introducing them to an existing health regimen.
Against this backdrop, numerous companies have crafted innovative adaptogen‑infused foods and drinks, many of which have gained loyal followings in both the UK and US. Below we highlight ten noteworthy brands—starting with Brighton’s own Aum Alchemy—and explore why they are making waves in 2026.
Aum Alchemy – Brighton’s mindful peanut butter
Aum Alchemy is a Brighton‑based food brand that infuses a sense of yogic ritual into everyday spreads. Their flagship product, Mind Adaptogen Peanut Butter, is described as grounding and nutty with earthy notes that “linger on the tongue like a whispered memory”. The company recommends pausing before your first bite and using the spread as an opportunity for reflection.
What sets Mind Butter apart is its ingredient list: hi‑oleic peanuts, sea salt and organic lion’s mane mushroom. Aum Alchemy notes that lion’s mane is a revered botanical traditionally believed to support cognitive function and memory—though, like all adaptogens, evidence is still emerging and the brand avoids any health claims. The spread is vegan and made without refined sugars. London and Brighton wellness communities have embraced it; the product has sold out on independent retailers like Superette, demonstrating strong demand. In May 2025, the Notting Hill pop‑up Raye The Store selected Aum Alchemy’s adaptogen peanut butter as one of over ninety curated products in its spring pop‑up, placing the Brighton brand alongside other cutting‑edge wellness names and raising its profile among London shoppers. With new adaptogenic spreads in development, Aum Alchemy is poised to lead the UK’s functional food movement into 2026.
Top adaptogen brands to watch in 2026
Moon Juice (USA)
Los‑Angeles‑based Moon Juice started as a juice bar in 2011 and has become one of the best‑known adaptogen brands. Founder Amanda Chantal Bacon turned to adaptogens and Ayurvedic medicine to manage her own health, and the company emphasises traceable, responsibly sourced ingredients. Its product line includes powdered “dusts” (SuperYou®, Spirit Dust, Sex Dust) and capsules designed to support stress, energy and mood. The brand prides itself on using 100 % traceable, responsibly sourced ingredients that are third‑party tested and free from fillers, additives and preservatives. Packaging is recyclable or compostable, and Moon Juice is working toward fully plant‑based lids. These practices resonate with eco‑conscious consumers in the US and are attracting fans in the UK via international e‑commerce.
Anima Mundi (USA)
Adaptogenic herbalist brand Anima Mundi fuses traditional herbalism with modern culinary appeal. One of its most beloved formulations is the Adaptogenic Powder (Seven Mushrooms + Cacao), which combines organic mushroom extract powders with organic heirloom cacao. The blend contains 25 % high‑grade cacao and bioactive cell‑wall–extracted mushrooms, making it a versatile addition to coffee, tea or smoothies. Key ingredients include seven adaptogenic mushrooms—reishi, agaricus, lion’s mane, cordyceps, chaga, maitake and shiitake—all grown 100 % organically in Washington State. The powders are steam‑extracted without binders or fillers. Fans appreciate the energising and uplifting qualities of the blend, and its availability across both US and UK online retailers makes Anima Mundi a notable player in 2026.
Ancient + Brave (UK)
British supplement maker Ancient + Brave blends modern nutrition science with ancient ritual. Its Coffee & Collagen powder brings together high‑quality organic Brazilian coffee beans and 2,000 mg of type‑1 bovine collagen per serving. The coffee uses Bourbon Santos beans known for their mellow, chocolatey flavour, and the formulation adds organic raw cacao, chicory root, baobab and ashwagandha—an adaptogenic herb—plus fibre and antioxidants. Ancient + Brave’s team includes dieticians, nutritionists and blending specialists who craft supplements using botanicals, nootropics and functional nutraceuticals. The company encourages daily rituals—brewing a scoop of Coffee & Collagen each morning—to support focus and vitality. Its products are available throughout the UK and increasingly reach the US via online retailers.
Four Sigmatic (Finland/USA)
Four Sigmatic, founded by Finnish entrepreneurs and now headquartered in the US, popularised mushroom coffee in mainstream wellness circles. The “Think” mushroom coffee blends organic fair‑trade Arabica coffee with chaga and lion’s mane mushrooms. The product is certified organic, gluten‑free, vegan and keto, with no additives. Four Sigmatic offers various functional coffee blends for stress relief, mood, gut support, immunity and energy, appealing to consumers seeking functional drinks without sacrificing coffee flavour. The company tests its products for mold and mycotoxins, reassuring quality‑conscious buyers. Four Sigmatic coffees are sold widely in US retailers and are available in the UK through speciality shops.
Hifas da Terra (Spain)
Hifas da Terra (HdT) is a Spanish biotechnology company devoted to medicinal mushrooms. Based in Pontevedra, Galicia, HdT focuses on research and innovation in developing nutraceuticals from medicinal mushrooms. Each mushroom species is organically grown under optimal conditions, and green technology is used to extract high concentrations of active ingredients. The company collaborates with local producers, planting 120,000 trees per year to create a sustainable economy. Its multidisciplinary team—largely women—works with research centres on clinical trials involving gastro‑intestinal, immunological, oncological and mental‑health applications. HdT’s powders and tinctures are available through European distributors, including a London office.
Bristol Fungarium (UK)
Bristol Fungarium began as an organic farm project led by founder Tom Baxter. In 2020, the project evolved into a company focused on producing organic certified UK‑grown medicinal mushrooms. The fungarium manages every step—from spores to sterile lab work and fruiting blocks—and now crops over a ton of 18 mushroom strains each month, including maitake, shiitake, king oyster, lion’s mane, reishi, turkey tail and cordyceps. Many of these mushrooms appear in the first UK‑grown organic certified range of medicinal mushroom products. Bristol Fungarium champions local sustainability and serves customers across the UK through tinctures, powders and bundles.
Three Spirit (UK)
London‑based Three Spirit Drinks crafts non‑alcoholic botanical elixirs designed to deliver mood and social experiences without the downsides of alcohol. According to market analysis, Three Spirit produces beverages made from botanicals and adaptogens aimed at individuals seeking alcohol‑free alternatives. The company, founded in 2018, was previously called Beyond Alcohol and was acquired by Amber Beverage Group in October 2025. Its signature functional spirits include Livener (with caffeine and guayusa for energy) and Nightcap (with valerian root and lemon balm for relaxation). These elixirs appeal to UK and US consumers who want to socialise without alcohol while still enjoying complex flavours and adaptogenic benefits.
Mud/Wtr (USA)
MUD/WTR offers a powdered beverage that blends adaptogenic mushrooms, cacao and spices. Marketed as a coffee alternative, it has far less caffeine and aims to deliver steady energy and focus. The powder includes lion’s mane for mental performance, cordyceps for physical performance, reishi for recovery, chaga for overall health, turmeric for inflammation and cacao for mood. MUD/WTR’s mushrooms are USDA‑certified organic and grown in an indoor farm in Carlsbad, California, where they are independently tested for heavy metals and contaminants. Fans appreciate the earthy, chai‑like flavour and the option to customise the drink with milk or sweeteners. The brand has expanded from its California base to international distribution, making it a popular choice for consumers in the US and UK seeking a low‑caffeine morning ritual.
Clevr Blends (USA)
Clevr Blends, founded in 2016 in California, produces instant latte and tea mixes that make adaptogens convenient. The brand offers powdered latte and tea blends with adaptogens, mushrooms, probiotics and other beneficial ingredients. Clevr is women‑led and uses ethically sourced, non‑GMO ingredients, directing part of its revenue toward equitable food systems. The blends contain adaptogens such as ashwagandha and mushrooms like reishi and lion’s mane, are vegan‑friendly and made without refined sugars or dairy. Available in a range of flavours—from matcha and chai to coffee and mocha—Clevr’s lattes can be prepared by blending three tablespoons of powder with hot water. Their convenience has won over consumers who want barista‑style drinks at home without relying on espresso machines or coffee shops.
Conclusion – the future of adaptogenic wellness
Adaptogenic foods and drinks will continue to shape wellness trends in both the United Kingdom and the United States. Functional mushrooms are now recognised as superfoods and are gaining popularity across Europe and the US. Nevertheless, experts caution that adaptogens should be seen as complementary rather than curative; clinical trials remain limited and dosage guidelines are not fully established. As consumers seek natural ways to manage stress and improve focus, demand for high‑quality, transparent and sustainably produced adaptogen products is likely to grow.
Aum Alchemy’s sold‑out lion’s mane peanut butter illustrates how a small, mindful brand from Brighton can capture this rising interest. With global players like Moon Juice, Anima Mundi and Four Sigmatic expanding into the UK market, and UK innovators like Ancient + Brave, Bristol Fungarium and Three Spirit exporting to the US, 2026 promises a dynamic interchange of adaptogenic ideas between both sides of the Atlantic. Whether you’re sipping mushroom coffee in London’s Shoreditch or stirring lion’s mane peanut butter into your morning oatmeal in California, these brands offer a taste of the future of functional foods.
Sources
Functional mushrooms & adaptogens trend – Food Dive article describing functional mushrooms as superfoods and explaining adaptogens. https://www.fooddive.com/spons/functional-mushrooms-and-their-rise-in-popularity/709710/
Adaptogen definition and safety – Dartmouth Health explains what adaptogens are, provides examples and notes that they must be non‑toxic and support the body’s stress response. https://www.dartmouth-health.org/articles/what-are-adaptogens
Aum Alchemy Mind Butter – Aum Alchemy’s product page describes the flavour and ritual of Mind Adaptogen Peanut Butter and lists its ingredients. https://aumalchemy.co.uk/shop/p/mind-adaptogenic-peanut-butter-aum-alchemy
Mind Butter availability – Superette store listing notes that Mind Adaptogen Peanut Butter is sold out. https://superettestore.com/products/aum-alchemy
Raye The Store pop‑up – Enki Magazine’s review of the Notting Hill pop‑up reports that Aum Alchemy’s adaptogen peanut butter was among more than ninety curated products. https://enkimagazine.com/the-notting-hill-pop-up-you-dont-want-to-miss-raye-the-store-spring-instalment/
Moon Juice background – The Good Trade review of Moon Juice discusses the founder and the brand’s commitment to traceable, responsibly sourced ingredients. https://www.thegoodtrade.com/features/moon-juice-magnesi-om-review/
Anima Mundi formulation – Ayu Skin’s product page for the Adaptogenic Powder (Seven Mushrooms + Cacao) lists the organic mushrooms, heirloom cacao and steam‑extraction process. https://www.ayuskin.com/products/p/anima-mundi-adaptogenic-powder-7-medicinal-mushrooms-cacao
Ancient + Brave Coffee & Collagen – Burford Garden Co. details the blend of Brazilian coffee, collagen and adaptogenic botanicals used in this supplement. https://www.burford.co.uk/products/ancient-and-brave-coffee-and-collagen-250g
Four Sigmatic mushroom coffee – Taste of Home explains that Four Sigmatic’s “Think” coffee blends organic coffee with chaga and lion’s mane, is certified organic and additive‑free, and is tested for contaminants. https://www.tasteofhome.com/article/mushroom-coffee/
Hifas da Terra mission – Yes to Life describes Hifas da Terra as a Spanish biotech company that grows medicinal mushrooms using sustainable methods, collaborates with local producers and conducts research. https://yestolife.org.uk/provider/hifas-de-terra/
Bristol Fungarium story – The Bristol Fungarium page recounts founder Tom Baxter’s transformation of an organic farm into a company that grows more than a ton of medicinal mushrooms per month. https://bristolfungarium.com/pages/bristol-born
Three Spirit Drinks profile – CB Insights notes that Three Spirit produces non‑alcoholic botanical elixirs aimed at mood and social experiences, was founded in 2018 and acquired by Amber Beverage Group in 2025. https://www.cbinsights.com/company/three-spirit-drinks
Three Spirit product examples – Food Navigator coverage summarised in CB Insights describes functional non‑alcoholic spirits such as Livener (with guayusa) and Nightcap (with valerian and lemon balm). https://www.cbinsights.com/company/three-spirit-drinks
Mud/Wtr ingredients and farming – Verywell Fit explains that MUD/WTR is a powder made from mushrooms, adaptogens, cacao and spices, lists its key ingredients and notes that the mushrooms are grown USDA‑certified organic in an indoor farm and tested for contaminants. https://www.verywellfit.com/what-is-mud-water-7547355
Clevr Blends overview – Forbes Health describes Clevr Blends’ instant latte mixes with adaptogens and mushrooms, explains that the company is women‑led, uses ethically sourced ingredients and offers vegan‑friendly blends without refined sugars or dairy. https://www.forbes.com/health/supplements/clevr-blends-review/
